DECISION FACILITATION | MADM Our experience has proven that the most effective way to get technical teams to develop decisions grounded in facts and data is to utilize a Multiple Attribute Decision Matrix (MADM).

Our technique is based upon the work of Drs. K. Paul Yoon and Ching-Lai Hwang. We are successful at facilitating preference decisions over the available alternatives, which are typically characterized by multiple - and usually conflicting - attributes.

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